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Building Business by Building Relationships
"We have partnered with Cornerstone for many years and receive consistent monthly inquiries from our radio spots that we often turn into new bookings. We really appreciate the responses we see from advertising on radio."

— Thousand Pines Christian Conference Center

How We Serve

Marketing Strategy

  • Surfacing of client’s unique distinctives and qualities
  • Translating services and features offered into customer/client benefits
  • Identifying and developing competitive niche

Campaign Design

  • Development of positioning statement, slogan, and branding
  • Determining most effective creative imaging, approach, and style
  • Creation and production of response-driven advertising messages

Media Recommendations

  • Evaluation and selection of optimal radio stations and web platforms
  • Monitoring and fine-tuning of media placement performance
  • Coordination of opportunities for value-added promotions and exposure

Training & Development

  • On-site workshops to improve sales and customer relations
  • Executive level seminars to increase staff and marketing effectiveness
  • Individual consulting to identify new opportunities for growth and excellence